Question 1

Sales representatives in which Japanese industry cultivate close long-term relations with customers by selling door-to-door?

Accepted Answer

A)   consumer electronics
B)   pharmaceuticals
C)   automobiles
D)   soft drinks
E)   groceriesF) C) and E)
G) C) and D)

Question 2

Give examples to show the use of technology and how it impacts order processing and explain the dilemma associated with its use.

Accepted Answer

In addition to using radio frequency ide...

Question 3

Distribution channels for automobiles in Japan and the United States are similar in that most car buyers in both countries visit dealerships before making a purchase.

Accepted Answer

A) True 
 B)False

Question 4

When Carrefour, Tesco, or Walmart set up shop in developing countries, they provide customers with access to more products but at higher prices than were available previously. This is an example of global retailing.

Accepted Answer

A) True 
 B)False

Question 5

After successfully penetrating China's first-tier cities, Mary Kay expanded into second- and third-tier locations.

Accepted Answer

A) True 
 B)False

Question 6

Which of the following is not an appropriate guideline for companies selecting independent distributors in international markets?

Accepted Answer

A)   Select distributors; don't let them select you.
B)   Look for distributors capable of developing markets.
C)   Give local distributors control over marketing strategy.
D)   Treat local distributors as long-term partners.
E)   All of the above are appropriate guidelines.F) None of the above
G) A) and B)

Question 7

Trains are more reliable than trucks for transportation of goods.

Accepted Answer

A) True 
 B)False

Question 8

Which of the following transportation modes ranks lowest in capability?

Accepted Answer

A)   truck
B)   railroad
C)   Internet
D)   air
E)   waterF) B) and C)
G) A) and D)

Question 9

Tesco made vigorous effort to penetrate the U.S. market.

Accepted Answer

A) True 
 B)False

Question 10

Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Generally, a local distributor is required. What are some of the guidelines that should be considered in selecting a distributor in order to avoid any problems?

Accepted Answer

Care should be taken in selecting distri...

Exam 12: Global Marketing Channels and Physical Distribution

Tesco made vigorous effort to penetrate the U.S. market.

Correct Answer
verified

Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Generally, a local distributor is required. What are some of the guidelines that should be considered in selecting a distributor in order to avoid any problems?

Correct Answer
verified
Care should be taken in selecting distri...
View Answer

Which of the following transportation modes ranks lowest in capability?

Correct Answer
verified

Sales representatives in which Japanese industry cultivate close long-term relations with customers by selling door-to-door?

Correct Answer
verified

Give examples to show the use of technology and how it impacts order processing and explain the dilemma associated with its use.

Correct Answer
verified
In addition to using radio frequency ide...
View Answer

After successfully penetrating China's first-tier cities, Mary Kay expanded into second- and third-tier locations.

Correct Answer
verified

Which of the following is not an appropriate guideline for companies selecting independent distributors in international markets?

Correct Answer
verified

Distribution channels for automobiles in Japan and the United States are similar in that most car buyers in both countries visit dealerships before making a purchase.

Correct Answer
verified

Trains are more reliable than trucks for transportation of goods.

Correct Answer
verified

When Carrefour, Tesco, or Walmart set up shop in developing countries, they provide customers with access to more products but at higher prices than were available previously. This is an example of global retailing.

Correct Answer
verified

Exam 12: Global Marketing Channels and Physical Distribution

Tesco made vigorous effort to penetrate the U.S. market.

Correct AnswerverifiedShow Answer

Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Generally, a local distributor is required. What are some of the guidelines that should be considered in selecting a distributor in order to avoid any problems?

Correct AnswerverifiedCare should be taken in selecting distri...View AnswerShow Answer

Which of the following transportation modes ranks lowest in capability?

Correct AnswerverifiedShow Answer

Sales representatives in which Japanese industry cultivate close long-term relations with customers by selling door-to-door?

Correct AnswerverifiedShow Answer

Give examples to show the use of technology and how it impacts order processing and explain the dilemma associated with its use.

Correct AnswerverifiedIn addition to using radio frequency ide...View AnswerShow Answer

After successfully penetrating China's first-tier cities, Mary Kay expanded into second- and third-tier locations.

Correct AnswerverifiedShow Answer

Which of the following is not an appropriate guideline for companies selecting independent distributors in international markets?

Correct AnswerverifiedShow Answer

Distribution channels for automobiles in Japan and the United States are similar in that most car buyers in both countries visit dealerships before making a purchase.

Correct AnswerverifiedShow Answer

Trains are more reliable than trucks for transportation of goods.

Correct AnswerverifiedShow Answer

When Carrefour, Tesco, or Walmart set up shop in developing countries, they provide customers with access to more products but at higher prices than were available previously. This is an example of global retailing.

Correct AnswerverifiedShow Answer

Correct Answer
verified

Correct Answer
verified
Care should be taken in selecting distri...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
In addition to using radio frequency ide...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified